We set Growth Metrics that fit your business. If we cannot show real improvement in 180 days, our management fee drops to $0 and we keep working until we do.
Full Growth Guarantee details
When the 180 days start. The 180-day period begins when your core system is live and sufficient measurement is active. It does not begin automatically on the signature date.
What counts as improvement. At least one agreed metric, such as: organic/local visibility, impressions, clicks, rankings, organic traffic, Google Business Profile visibility/actions, reliably measurable AI-search visibility, inbound call volume, forms, quote requests, appointment requests, bookings, website conversations, inbound messages, other objective inbound events.
Seasonality. Where seasonality materially affects demand, we use an appropriate seasonal comparison or a less season-dependent visibility metric. Methodology is not changed after the fact.
What happens at Day 180. If not achieved by Day 180 and you remain eligible, the EVM core management fee becomes $0 going forward and we continue the covered core service. Prior fees remain earned and non-refundable. Third-party, usage-based, and optional costs continue. The normal fee resumes going forward once the guarantee is documented as achieved.
What is excluded from counts. Only obvious non-customer events are excluded: spam, robocalls, wrong numbers, vendor solicitations, employment inquiries, test events, fraud, and duplicate technical events.
When the free-service obligation can end. EVM may end the free-service obligation where commercial performance becomes impracticable because of: client material breach; lack of access or cooperation; client removal of EVM systems or tracking; platform, provider, or regulatory prevention; material business, market, or location changes; material services or expenditures outside scope; business closure or lack of capacity; or events outside EVM control. EVM will not invoke this provision solely because achieving the Growth Guarantee is more difficult or takes longer than expected.
Continued-service guarantee, not a money-back guarantee. Prior fees are not refunded. Eligibility, measurement, seasonality, third-party costs, and other terms apply. The guarantee applies while you remain a client through Day 180.
